I Turn Your Sales Process Into An Unfair Advantage. Then I Scale It With AI.
Most businesses hand their team a ChatGPT login and hope for the best. That doesn't fix anything
- it just amplifies what's already broken.
I diagnose the real problem, build custom scripts and playbooks, then layer AI on a process that actually works. With just 4 agents, one client recovered 128 hours/month and more than 5x'd upsell revenue - adding $350,000+ in annual revenue.
Want to see how I think? Start with the book.
Learn More About the Book
Get it on Amazon
*A complimentary 30-minute breakdown of your current process
90-Day Results Guarantee -Or I Keep Working Until You See Them.
*Measurable improvements tied to agreed KPIs.
Sales Process Diagnostic
• Find what's broken before automating
• Custom playbooks for your team and industry
• No cookie-cutter templates
AI-Powered Implementation
• AI layered on a process that works
• Custom scripts built for your objections
• Your team owns every system we build
Direct Access & Accountability
• Weekly strategy calls with me directly
• Slack, phone, text - not a support ticket
• 90-day roadmap with measurable milestones
Measurable ROI within 90 Days
35 Years Sales Leadership
500+ Reps Trained
Accelerated Sales Cycles
Sound Familiar?
Reps Take 6+ Months to Ramp
New hires are bleeding cash while they figure it out. Your competitors are closing deals while your team is still learning the CRM.
Close Rates Stuck Below 15%
Your team is having conversations but not converting them. The process is inconsistent, and the best reps are the only ones hitting quota.
You Bought AI Tools Nobody Uses
You invested in the technology, but adoption stalled. Your team went back to what they knew because nobody showed them how to actually use it.
You don't have a people problem. You have a process problem. I optimize it, then multiply it with AI.
Sales Mastery HQ Optimizes the Process First, Then Uses AI to Scale It.
Your sales challenges aren't just talent problems or tech problems - they're system problems. I build the foundation, then layer AI on top to give your team an unfair advantage.
Diagnose your current process to pinpoint exactly where you are losing revenue.
Optimize your foundational playbooks so your team executes and closes consistently.
Integrate custom AI to scale that optimized system and multiply your team's output.
The Sales Mastery Ecosystem
Sales Mastery: The Playbook for Phone Sales Closers
The no-fluff playbook for phone, field, and face-to-face reps. Objection handling, closing frameworks, and AI integration from 35 years of real-world experience.
The Closer's Digital Toolkit
Stop winging your sales conversations. Whether you're closing over the phone or in the field, get instant access to tactical PDF playbooks, audio rebuttal training, and AI prompts. Proven across B2B and B2C industries to help you crush objections and maximize your commission.
Executive Offer
AI / Sales Consulting
I diagnose your current process, optimize the foundation, and implement custom AI tools that actually get used. Designed exclusively for VP Sales, CROs, and revenue leaders managing teams of 5 to 500+.
*Includes a complimentary 30-minute breakdown.
The Architect Behind the Ecosystem
I don't just teach sales. I’ve lived it. Over the last 35 years, I’ve closed deals from the floor to the C-suite across insurance, financial services, SaaS, D2C, B2C and B2B. I haven't just managed reps. I've built and scaled call centers, D2C field sales teams, and phone sales operations from the ground up. The CRM systems and sales processes I built years ago are still driving revenue today. When I take on your project, I treat it like I own the company. I don't hand you a theoretical PDF and walk away. I roll up my sleeves, diagnose the real bottlenecks, and deliver measurable results, not just reports.
Every engagement begins with a complimentary strategy breakdown.
Book Your Strategy BreakdownThe Gap Between You and Your Competition Is Growing Every Day
The Cost of Waiting
- New hires continue to bleed cash during 6+ month ramp cycles.
- You keep paying for expensive AI tools your team refuses to use.
- Top performers leave for companies with better sales infrastructure.
- Revenue leaks through the cracks of an inconsistent, manual process.
The ROI of Optimization
- You get a battle-tested system built by a 35-year industry veteran.
- New hires ramp and start closing consistently in under 90 days.
- Custom AI is integrated directly into workflows, multiplying your team's output.
- You stop putting out daily fires and start scaling predictably.
Frequently Asked Questions
Quick answers to common questions. If your specific question isn't covered, ask during our strategy breakdown.
What does the Strategy Breakdown include?
A 30-minute deep dive into your current sales process, team structure, and AI readiness. You receive a clear diagnosis of where you are losing revenue, plus a prioritized roadmap of quick wins and long-term improvements. No pitch. No pressure. You leave with an actionable plan, whether we work together or not.
How is this different from other sales consultants?
Most consultants either sell training without fixing the broken process, or sell AI tools without actually understanding sales. I do both, in the exact right order. I am a practitioner who has built and scaled teams for 35 years, not a theorist handing you a generic PDF, or a tech vendor dropping an automated system in your lap without training your team how to use it.
Do we need to fix our process before adding AI?
That is exactly what we figure out on our first call. Some teams need a foundational process rebuild. Others have a solid playbook and just need custom AI tools integrated to scale it. The strategy breakdown identifies exactly which camp you are in.
What size teams do you work with?
I partner with sales organizations ranging from 5 to 500+ reps. My digital toolkits scale to any team size, while my 1-on-1 consulting engagements are custom-scoped to your specific revenue goals and infrastructure.
How long does a typical engagement last?
It depends on the scope of your bottlenecks. A diagnostic roadmap can be completed in a week. A targeted process optimization or AI implementation typically takes 2 to 4 weeks, while a full sales transformation runs 90 days. I will recommend the exact right scope during our initial call.
What industries do you work with?
My frameworks have been built and battle-tested across SaaS, insurance, financial services, D2C, and B2B sectors. The core principles of elite selling are universal, but the playbooks, objection handling, and custom AI applications are tailored specifically to your exact industry.
Why can we not just use ChatGPT or any LLM internally?
ChatGPT is a tool, not a strategy. Without a proven sales process underneath it, AI just automates bad habits faster. I optimize your foundation first, then build custom AI workflows that actually move the needle. That is the difference between an expensive toy and a scalable revenue driver.
What does the 90-Day Results Guarantee mean?
It means I stand behind my systems. If you implement the exact frameworks from our consulting engagement and do not see measurable improvement in your sales metrics within 90 days, I will work with you at no additional cost until you do. I don't sell reports that collect dust—I build systems that drive revenue.
The Bottom Line
Every month you wait costs you deals, talent, and market share. Companies that fix their sales process and add AI strategically are pulling ahead. The question is whether you will be one of them.